Senior Analyst Skills you Need for your CV and Career in Marketing & Pr

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Senior Analyst Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Senior Analyst role. We ranked the top skills based on the percentage of Senior Analyst job descriptions they appeared on. For example, 42% of Senior Analyst job descriptions contained python as a required skill.

Keywords / Skills

Popularity

python
42%
sql
37%
crm
31%
google analytics
28%
marketing analyst
28%
r
28%
adobe analytics
25%
analytics
23%
coremetrics
20%
data modelling
20%
ga
20%
segmentation
20%
customer
20%
marketing
17%
sas
17%
clustering
14%
data analyst
14%
data analytics
14%
propensity modelling
14%
crm analytics
14%
growth analyst
14%
insight analyst
14%
data
14%
analyst
14%
tealium
12%
reporting
12%
dtm
9%
gtm
9%
digital marketing executive
9%
digital
9%
retail
9%
product
9%
excel
9%
senior
9%
tableau
9%
google tag manager
6%
bigquery
6%
digital marketing
6%
b2b marketing
6%
b2c marketing
6%
digital marketing lead
6%
senior marketing analyst
6%
senior marketing executive
6%
head of ecommerce
6%
marketing campaign manager
6%
marketing lead
6%
digital marketing officer
6%
online marketing
6%
senior marketing officer
6%
automation
6%
email marketing software
6%
email systems
6%
html emails
6%
ecommerce
6%
insight
6%
a/b testing
6%
product analytics
6%
looker
6%
insights
6%
app
6%
manager
6%
analysis
6%
hampshire
6%
lead
6%
ltv
6%
management
6%
strategy
6%
econometrics
6%
mmm
6%
product analyst
3%
web analyst
3%
project teams
3%
attribution
3%
marketing executive
3%
marketing manager
3%
travel
3%
digital marketing consultant
3%
search engine optimisation specialist
3%
senior seo executive
3%
seo manager
3%
seo specialist
3%
budget management
3%
google adwords
3%
microsoft office
3%
paid search campaigns
3%
ppc
3%
fashion
3%
cro
3%
customer segmentation
3%
implementation
3%
roi
3%
tracking
3%
market information
3%
market intelligence
3%
market research
3%
big query
3%
data analysis
3%
powerpoint
3%
research
3%
stakeholder engagement
3%
mobile
3%
website
3%
a/b
3%
adobe
3%
braze
3%
experimentation
3%
google
3%
salesforce
3%
fmcg
3%
analyse
3%
campaign
3%
customer insight
3%
customer journey
3%
data science
3%
e-commerce
3%
loyalty
3%
model
3%
modelling
3%
remote
3%
retention
3%
credit risk
3%
power bi
3%
risk
3%
marketing analytics
3%
marketing effectiveness
3%
ab testing
3%
algorithm
3%
dashboards
3%
ga4
3%
predictive
3%
tech
3%
visualisation
3%
commercial
3%
communication
3%
kpi
3%
predictive modelling
3%
media
3%
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While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


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Improve your CV's success rate by using these Senior Analyst skills and keywords or scan your CV to get a personalised score.