Brand Manager Skills you Need for your CV and Career in Marketing & Pr

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Brand Manager Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Brand Manager role. We ranked the top skills based on the percentage of Brand Manager job descriptions they appeared on. For example, 38% of Brand Manager job descriptions contained brand management as a required skill.

Keywords / Skills

Popularity

brand management
38%
marketing campaigns
30%
fmcg
21%
digital marketing
21%
brand manager
21%
marketing
21%
communications
17%
cosmetics
17%
brand marketing
13%
pos
13%
marketing manager
13%
influencer marketing
9%
content creation
9%
merchandising
9%
brand positioning
9%
category management
9%
product development
9%
campaign tracking
9%
marketing strategy
9%
new product release
9%
branding
9%
brand marketing manager
9%
brand strategist
9%
brand content
5%
crm databases
5%
product categories
5%
brand strategy
5%
content development
5%
social media marketing
5%
customer acquisition
5%
communication skills
5%
google analytics
5%
marketing communications
5%
social media
5%
social media management
5%
assistant brand manager
5%
competitor analysis
5%
graduate
5%
npd
5%
digital strategy
5%
campaigns
5%
pr
5%
questionnaires
5%
communication
5%
product marketing
5%
project
5%
cross channel marketing
5%
retail
5%
analytics
5%
brand
5%
client management
5%
data
5%
excel
5%
insight
5%
insight delivery
5%
insight manager
5%
market research
5%
qualitative research
5%
crm
5%
research
5%
spss
5%
stakeholder engagement
5%
stakeholder management
5%
survey design
5%
insights
5%
product manager
5%
management information
5%
partnerships
5%
reporting
5%
identify trends
5%
trade shows
5%
vendor relationships
5%
brand awareness
5%
creative
5%
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While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


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Improve your CV's success rate by using these Brand Manager skills and keywords or scan your CV to get a personalised score.