Digital Marketing Skills you Need for your CV and Career in Marketing & Pr

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Digital Marketing Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Digital Marketing role. We ranked the top skills based on the percentage of Digital Marketing job descriptions they appeared on. For example, 56% of Digital Marketing job descriptions contained digital marketing as a required skill.

Keywords / Skills

Popularity

digital marketing
56%
seo
30%
marketing
23%
ppc
23%
social media
23%
marketing executive
23%
digital marketing executive
15%
marketing assistant
13%
email marketing
10%
digital marketing assistant
10%
agency
8%
communications
8%
content
8%
digital
8%
social
8%
reels
8%
marketing campaigns
8%
creative
8%
organisational skills
5%
marketing coordinator
5%
email
5%
campaigns
5%
carlisle
5%
cumbria
5%
higher education
5%
hybrid
5%
lancaster
5%
marketing agency
5%
permanent
5%
university
5%
website
5%
social media executive
5%
social media assistant
5%
content marketing
5%
campaign manager
5%
campaign marketing executive
5%
content marketing executive
5%
social media advertising
5%
content management
5%
adobe photoshop
3%
campaign
3%
crm
3%
customer
3%
customer relationship management
3%
martech
3%
lifecycle
3%
loyalty
3%
salesforce
3%
segmentation
3%
affiliate marketing
3%
digital manager
3%
marketing administrator
3%
aws
3%
digital marketing experience
3%
ecommerce
3%
analytics
3%
marketing strategies
3%
junior digital marketing assistant
3%
property marketing
3%
facebook marketing
3%
google adwords
3%
paid search campaigns
3%
marketing strategy
3%
online advertising
3%
digital communications
3%
ux
3%
digital media
3%
video
3%
google
3%
e-commerce
3%
linkedin
3%
digital agency
3%
magento
3%
ptc
3%
facebook
3%
social media marketing
3%
media
3%
dynamic
3%
adobe
3%
teamwork
3%
planning
3%
caring
3%
audience
3%
cms
3%
branding
3%
strategies
3%
marketing manager
3%
excel
3%
digital channels
3%
marketing analytics
3%
microsoft excel
3%
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While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


Do you want
more job interviews?

Improve your CV's success rate by using these Digital Marketing skills and keywords or scan your CV to get a personalised score.