Data Analyst Skills you Need for your CV and Career in Marketing & Pr
Data Analyst Skills List in Marketing & Pr
Below we have compiled a list of the most popular skills for a Data Analyst role. We ranked the top skills based on the percentage of Data Analyst job descriptions they appeared on. For example, 35% of Data Analyst job descriptions contained sql as a required skill.
Keywords / Skills
Popularity
sql
35%
python
33%
crm
28%
r
25%
google analytics
25%
marketing
23%
marketing analyst
23%
adobe analytics
20%
segmentation
20%
coremetrics
20%
data analyst
20%
data modelling
20%
ga
20%
tableau
18%
customer
18%
crm analytics
15%
data analytics
15%
clustering
15%
growth analyst
15%
insight analyst
15%
propensity modelling
15%
reporting
15%
sas
15%
analysis
15%
data
15%
data analysis
13%
analyst
13%
analytical
13%
automation
10%
email marketing software
10%
email systems
10%
html emails
10%
commercial
10%
analytics
8%
software
8%
microsoft excel
8%
marketing analytics
8%
tealium
8%
looker
8%
insight
5%
communication
5%
advertising
5%
media
5%
kpi
5%
campaign
5%
attribution
5%
productivity
5%
senior
5%
ltv
5%
predictive modelling
5%
dtm
5%
data sets
5%
power bi
5%
bigquery
5%
statistics
5%
gtm
5%
b2c
3%
gcp
3%
big query
3%
ecommerce
3%
retail
3%
marketing data analyst
3%
data scientist
3%
ga4
3%
google tag manager
3%
digital marketing assistant
3%
digital marketing executive
3%
excel
3%
marketing administrator
3%
web services
3%
customer insight
3%
budget management
3%
google adwords
3%
microsoft office
3%
paid search campaigns
3%
ppc
3%
retention
3%
stakeholder
3%
visualisation
3%
cdp
3%
research analyst
3%
researcher
3%
researching
3%
econometrics
3%
mmm
3%
modelling
3%
regression analysis
3%
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