Marketing Skills you Need for your CV and Career in Marketing & Pr

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Marketing Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Marketing role. We ranked the top skills based on the percentage of Marketing job descriptions they appeared on. For example, 50% of Marketing job descriptions contained marketing campaigns as a required skill.

Keywords / Skills

Popularity

marketing campaigns
50%
digital marketing
45%
marketing
25%
social media
25%
marketing executive
20%
adobe
15%
media strategy
10%
email marketing
10%
ticket sales
10%
estate agency
10%
property
10%
real estate
10%
concepts
10%
engagement
10%
food industry
10%
growth strategies
10%
innovation
10%
strategic thinking
10%
vision
10%
market research
10%
subscription
10%
social
10%
reels
10%
new homes
5%
events
5%
digital
5%
subscriptions
5%
publishing
5%
b2b marketing
5%
direct marketing
5%
waste
5%
construction
5%
communication skills
5%
customer engagement
5%
customer retention
5%

While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


Do you want
more job interviews?

Improve your CV's success rate by using these Marketing skills and keywords or scan your CV to get a personalised score.