Digital Marketing Skills you Need for your CV and Career in Marketing & Pr

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Digital Marketing Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Digital Marketing role. We ranked the top skills based on the percentage of Digital Marketing job descriptions they appeared on. For example, 68% of Digital Marketing job descriptions contained digital marketing as a required skill.

Keywords / Skills

Popularity

digital marketing
68%
seo
31%
social media
28%
marketing
26%
digital marketing executive
19%
ppc
17%
email marketing
14%
campaigns
12%
digital marketing assistant
12%
digital marketing manager
10%
web content
7%
ecommerce
7%
google analytics
7%
cms
7%
marketing assistant
7%
b2b
7%
content management
7%
marketing strategy
7%
digital media
5%
creative
5%
digital
5%
advertising
5%
marketing executive
5%
google ads
5%
strategy
5%
sem
5%
marketing manager
5%
copywriting
3%
digital comms
3%
media strategy
3%
hubspot
3%
presentation skills
3%
analysis
3%
lead generation
3%
google
3%
team management
3%
social media marketing
3%
mailchimp
3%
graduate level
3%
reporting
3%
crm
3%
retail
3%
graduate recruitment
3%
digital marketing analyst
3%
digital automation
3%
creativity
3%
strategic thinking
3%
digital marketing officer
3%
seo copywriting
3%
shopify
3%
marketing administrator
3%
marketing automation
3%
optimisation
3%
social
3%
marketing campaigns
3%
communications
3%
marketing officer
3%
editing
3%
professional services
3%
online marketing
3%
video
3%
adobe creative suite
3%
digital channels
3%
digital marketing experience
3%
website
3%
channels
3%
analytics
3%
head of digital marketing
3%
engaging content
3%
e-commerce
3%
data
3%
head of marketing
3%
marketing coordinator
3%
google adwords
3%
digital agency
3%
management
3%
brand awareness
3%
marketing management
3%
content creation
3%
events
3%
paid search
3%
content development
3%
b2b marketing
3%
insight
3%
social media management
3%
scheduling
3%

While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


Do you want
more job interviews?

Improve your CV's success rate by using these Digital Marketing skills and keywords or scan your CV to get a personalised score.