Digital Marketing Skills you Need for your CV and Career in Marketing & Pr

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Digital Marketing Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Digital Marketing role. We ranked the top skills based on the percentage of Digital Marketing job descriptions they appeared on. For example, 75% of Digital Marketing job descriptions contained digital marketing as a required skill.

Keywords / Skills

Popularity

digital marketing
75%
seo
56%
ppc
40%
marketing
30%
social media
25%
lead generation
15%
marketing campaigns
15%
sem
15%
google analytics
15%
email marketing
10%
campaigns
10%
marketing executive
10%
analytics
10%
seo copywriting
10%
digital marketing tools
10%
b2b
10%
copywriting
10%
marketing strategy
10%
marketing manager
10%
social media advertising
5%
strategies
5%
affiliate marketing
5%
digital marketing manager
5%
data
5%
crm
5%
textiles
5%
marketing agency
5%
ecommerce
5%
digital marketing experience
5%
manager
5%
product management
5%
shows
5%
meta
5%
marketing strategies
5%
google tag
5%
entertainment
5%
theatre
5%
pr
5%
b2b marketing
5%
google
5%
events
5%
engagement
5%
ticket sales
5%
online marketing
5%
digital channels
5%
analytical skills
5%
cim
5%
campaign management
5%
spreadsheets
5%
website updating
5%
academic record
5%
communications
5%
content development
5%
writing skills
5%
digital marketing executive
5%
social media marketing
5%
adobe creative suite
5%
adobe photoshop
5%
css
5%
html
5%
meta advertising
5%
brand awareness
5%
budget management
5%
content creation
5%
digital marketing specialist
5%
display advertising
5%
facebook ads manager
5%
google ads
5%
paid search
5%
website development
5%
sales
5%
senior sales
5%
ad campaigns
5%
dm
5%
inbound marketing
5%
lead gen
5%

While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


Do you want
more job interviews?

Improve your CV's success rate by using these Digital Marketing skills and keywords or scan your CV to get a personalised score.